Category Archives: Website

How To Get Traffic To My Website

The first thing to consider when looking to drive traffic to a website is quality and not quantity. Quality matters and it starts with having superior content. This means to clearly identify the product, service or information that is being featured. Branding is also critical. This encompasses any slogans and applicable content that highlights and enhances the brand. Visitors should find this information on the homepage. Here is where content and quality comes into play. The home page should have an overview of the product or service, along with links to an about page, frequently asked questions and contact information. Furthermore, the home page should contain some graphics; even video if applicable that surrounds the content. This is where the visitor lands first and it is important to capture and keep their attention.

Keywords are an excellent way to help drive traffic to websites. Additionally, keywords should tie into the brand and should be thought through the lens of the information seeker. A visitor will type a keyword into Google and results will display on that page. The first step in keyword development is writing down a list of keywords that best correlate with the product or service. The idea is to have keywords throughout the web content, multiple times for optimal results. Meta Tags can be used in the header portion of the website, and this data is not seen to the visible eye as it is embedded in the code. Consequently, some search engines use meta tags to depict what is on a website so they are helpful tools to have and can be useful in helping to increase web traffic.

Once a website is setup and is live online, it is vital to list the website with search engines. This can be beneficial in that information seekers will use keywords in search engines to find specific information. SEO or search engine optimization is the technique that is used so that through keywords and other methods, a website will obtain a high ranking on indexed pages by search engines. This is why seamless branding is important. The website name should also be reflective to the product or service and have a level of novelty and uniqueness to it. Keywords will also be effective in emphasizing the brand and assisting with amplifying web traffic. Another way to increase traffic is with ads. There are companies such as Amazon and Google that will pay to have content related ads on a website. This is done by setting up an account and using the code on a website which is an excellent means to driving in more web traffic.

Social media including blogs are an excellent way to accentuate the content on a website. Having links to social media portals and blogs are a good way for visitors to connect in other online mediums. Banner swaps is a cost-effective way of driving traffic as well. These are just some of the techniques used that can help boost web traffic.

 

How To Get Traffic To My Site

So you have started a brand new business, and you have just created your own website. Now you are thinking, how am I going to get traffic to my new website? There are many sites out there to compete with. Luckily for you, there is so much technology out there and many resources accessible to everyone. You might feel very overwhelmed and just not know where to look! Here are a few sure-fire ways to get traffic to your site.

Social media has greatly expanded everyone’s way of communicating and interacting with other people, communities, and businesses. This is an easy way to advertise your website. Facebook and Twitter are always the first ones to come to mind. You can create a page just for your website and business. There you can post links, interesting comments, and images. The best thing to do is to post something often. When you post something, it goes to everyone who is following you. Blogging at least once a day keeps your followers interested. Write a captivating hook and then link to your site to read more. Host a photo contest offering a prize that has to do with your website. Getting your followers and clients involved greatly helps to bring more traffic to your site. Search for all of the social media sites you can that are free and you will create a large network in no time.

Word of mouth is one of the main reasons why social media works. You must not forget also to go and meet with people face to face. Have some business cards made. There are many companies online that will give you the first batch for free! Join meet-up groups and search in your community. Hand out those cards! The more you spread your message around the more people who will check out your website! You never know whom you might end up chatting up one day. They will tell their friends, coworkers and family. It keeps going and growing from there.

Professional advertisements are always an option as well. Almost all of the search engines offer advertisement for a fee. Usually, you can find coupons or get a good deal. The search engines will put your website link at the top of their search. When people type in certain keywords, these search engines will make sure yours comes up as close to the top as possible. This works for many reasons. Besides the fact that people will find your site as the solution to what they are looking for, but also people often click on the first few links even by accident. Another newer way of getting traffic to your site is with click advertisements. Large companies will help you promote your site by offering a product or gift to customers who sign up for, in this instance, your website. There are many ways of getting more traffic to your site. Be patient, and with time and determination, you will see your website grow!